Mindset Matters: What’s Your Why?

Mindset Matters: Your Why

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When you thought about hanging out your virtual shingle, you likely were thinking “WHY….:

  • “I can’t wait to get away from this awful job.”
  • “I just want to be home with my kids.”
  • “This dead-end job is going nowhere.”
  • “I’m tired of working crazy hours and holidays.”
  • “I know I’m worth more than they’re paying me.”
  • “Am I still here?”

These and many, many other thoughts go through the minds of every would-be business owner, and are often the driving force behind that final, “I quit.”

But while they’re great for lighting a fire and inspiring you to make a scary jump to business ownership, they’re not so fabulous at motivating you to grow and improve. They won’t inspire you to increase your skills and raise your rates and be brave and authentic in your marketing. They won’t help you find the courage to hire a new coach or launch a brand new program.

To find the inspiration to make your business thrive when your mindset hits a wall.  You have to identify the real why behind what you do.

Passionate Why

“Passion based” is a phrase that’s found a massive following in the past few years, and seems to be the holy grail of entrepreneurial adventures. And for business owners with a true passion for their field, it can be a strong motivator.

Some business owners are passionate about a subject, spending all their waking hours learning about the topic. Some are passionate about a market, and would do anything to help their ideal client achieve his or her goals.

Whichever type of passion-based business owner you are, learning to harness that passion will help take your business to the next level.Click to Tweet

Financial Why

Maybe you want to retire at 50 to travel the world, or send your kids to an elite private school. Maybe you love fast cars, and dream of driving a brand new Ferrari.

Whatever your big dream, you knew you’d never make it while putting in time at the day job. While everyone seems to go on and on about those passion-based dreams, the truth is there’s nothing wrong with wanting financial fulfillment. Money is a necessary tool. We need it, and the more we have, the easier life is. And wanting more of it is nothing to be ashamed of, as long as you maintain your integrity and authenticity in pursuit of it.

Wanting more money is nothing to be ashamed of, as long as you maintain your integrity and authenticity in pursuit of it.Click to Tweet

Philanthropic Why

Plenty of online business owners go into business so they can have more to give. You’ve no doubt heard of—or maybe even know—marketers who use their earnings to fund mission trips, build schools in war-torn, third world countries, and support a variety of charities at home and abroad. Others use the time freedom they’ve built into their business to volunteer with local hospitals, animal shelters and children’s organizations.

If you have a heart for a cause, a philanthropic why might be the driving force that takes your business to the next level.

Book Recommendation:

You need to get this book …The Icarus Deception: How High Will You Fly? by Seth Godin. 

 “Flying too low is even more dangerous than flying too high, because it feels deceptively safe.”

If you are still on the fence about if you are suppose to be an entrepreneur.  I got you covered.  Take this fun and quick quiz to put that question to rest. Click the button below the post.

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Should you be a employee or entrepreneur?

You have been thinking about for awhile now.  Should I go for it, am I built to do this entrepreneur thing?  You are not alone.  We all started at this point.  Take the quiz to find out and your next steps.


Take Quiz Now!

Renee Lamb

Renee has over 15+ years of experience in the corporate world. She has had management roles in HR, international healthcare and project management. But the role she loves the most is Job Exit Strategist for her own company, Renee M. Lamb, LLC. Renee is not only passionate for, (well maybe obsessed) being an advocate for helping professionals to gain freedom and wealth via entrepreneurship. She believes her role is to give them wings so they can soar to greater heights on their entrepreneurship journey. She does this by her coaching programs and courses.

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